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Get People to Click your Shit

October 4th, 2008

You want people on Twitter, Stumble, Digg or wherever to click through to your articles, images, YouTube videos and blog posts?

Here is one avenue people appreciate:

  • Be funny.We are all funny monkeys, image by Michelle Snow

Have a funny title or caption if you can spare one. Keep in mind the funny might not be as useful for SEO purposes.

Take, for example, my title here:

  • Get People to Click your Shit

I think it’s funny. Does it have excellent keywords?…well, no. An SEO friendly title would read more like: How to Attract Click Throughs. How to Attract Readers to your Articles. How to Get Readers to Click Through to your Articles. Boring stuff like that.

If I was writing an article for a website I would have done just that. I would go with the keywords and get the SEO goodness from search engines. But this is my damn personal blog and I will do what I like with it.

If you really want to be smart, you can have an SEO friendly title AND still get the funny across. You can have a subtitle that’s funny. Or make a funny description. Or have funny tags.

In this case, I could have written:

  • How To Convert More Readers: Click My Shit.

Convert, Readers and Click are all decent search terms. How To is a good search phrase. And the most important thing: Shit is still in the title.  We’re really all just monkeys laughing about feces.

Or, I could make a Twitter post about eating brains, which always sounds funny. For example, Dan just sent me a zombie video. Zombies are funny on their own, but you can phrase things to sound even more enticing. Here is my recent Tweet on Common Craft’s video about surviving zombie attacks:

I could have just said, “How to identify, escape and eliminate zombies” - which is certainly funny on its own, yet so earnestly serious.  My playful brain eating touch is sure to get Common Craft a few more readers, which they deserve, as their video is cute, funny, and provides useful advice about surviving zombie attacks.  The best of all worlds! Just like this blog post!

So what have we learned today? That zombies, brains and shit are funny. That we’re monkeys. And that, yes, there ARE benefits to possessing an irreverent mind, despite what my teachers said about me.

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